Movie goers had to choose between two insipid films – Kisse Pyar Karoon and Siddharth-The Prisoner. And as expected, they preferred to give both of them a miss. While KPK has met with a disastrous fate, the other release, a multiplex targeted Siddharth – The Prisoner has been left completely ignored. Last week's release, Delhi-6 however has benefited a bit on the weekend and so has Slumdog Crorepati thanks to its multiple Oscar win.
BO Collections:
Kisse Pyar Karoon loosely based on Hollywood comedy Saving Silverman, which was earlier remade as De Taali met with a much worse fate than the Ritesh-Aftab-Ayesha comedy. This crass comedy got in just 5 per cent occupancy on opening day. On the weekend the collections for the film barely rose by a few percent. The opening weekend collections for the film have been in the range of 5-8 per cent across the nation. It has been completely rejected in the multiplexes. Even B and C centers, where such films generally work gave it a thumbs down.
The low budgeted, Siddharth – The Prisoner starring Rajat Kapoor and newcomer Sachin Nayak failed to impress its target audience – the multiplex goers. It opened to 0-2 per cent occupancy in many multiplexes in its very first show and therefore shows at many places had to be cancelled. Later in the day the film succeeded in having shows but with 5-6 per cent occupancy. The ticket paying public preferred to go for older releases like Billu, Delhi-6, keeping the occupancy level for Siddharth almost at around 6-8 per cent.
Trade Buzz:
There was hardly any excitement for the new releases in the trade circuit as trade analyst Amar Solanki says, "In times of recession, who would want to waste two-and-a-half hours and Rs 200 on films like these? The publicity of Siddharth hardly began a week before the release. Most people may even not have been aware of its release. This wasn't expected from industry veteran Manmohan Shetty's Walkwater Media who were amongst the producers of this film. KPK was a dated product and it got the fate it deserved."
Senior trade analyst Amod Mehra feels its futile even discussing films that cannot generate collections even beyond 8 per cent.
Manoj Desai of G-7 multiplex says, "Arshad may have had hits with the Munnabhai series and Golmaal series but he still doesn't have the star power and ability to carry a film entirely on his shoulders. Those who came to see the film went out disappointed."
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