An exquisite melange of Indian arts

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Follow us:WhatsappFacebookTwitterTelegram.cls-1{fill:#4d4d4d;}.cls-2{fill:#fff;}Google NewsTiny glass figurines of dancers, aromatherapy candles, glittering handmade jewellery, beautiful Tanjore and Jaipur paintings, bronze idols and gleaming brass lamps characterised the ‘Crafts Mela’, an annual handicrafts exhibition organised by the Tamil Nadu Handicrafts Development Corporation Limited, known as Poompuhar.The exhibition has a collection of handicrafts by indigenous craftsmen working single-handedly, or with partners to bring their work to the consumers. Vijaya Rajan, Chairperson, Craft Council of India who inaugurated the exhibition said, “The most important thing for craftsmen is marketing. They need to find a market for their products, and exhibitions like these definitely help them sell their products better.”Held annually, this year Poompuhar officials have set a target of 220 such exhibitions all over India to showcase the products of craftsmen. “We have held exhibitions in Delhi, Kolkata, Ahmedabad, Hyderabad, Vijayawada, Bangalore among other places. The response has been overwhelming,” Poompuhar officials told City Express.Vijaya appreciated the efforts undertaken by the craftsmen to bring their products to the limelight and added that general exhibitions help craftsmen meet their consumers directly. “Interacting with the consumers helps them figure out what products sell and what don’t. That will help them make saleable products in the future,” she said.Officials said about 150 craftsmen had participated in the exhibitions all over India and 50 artisans from various states showcased their products on Saturday. A special discount of 10 percent is offered on all items.The exhibition is on till August 31 at Vidhya Kalyana Mandapam, LB Road, Thiruvanmiyur.first published:August 28, 2012, 09:21 ISTlast updated:August 28, 2012, 09:21 IST
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Tiny glass figurines of dancers, aromatherapy candles, glittering handmade jewellery, beautiful Tanjore and Jaipur paintings, bronze idols and gleaming brass lamps characterised the ‘Crafts Mela’, an annual handicrafts exhibition organised by the Tamil Nadu Handicrafts Development Corporation Limited, known as Poompuhar.

The exhibition has a collection of handicrafts by indigenous craftsmen working single-handedly, or with partners to bring their work to the consumers. Vijaya Rajan, Chairperson, Craft Council of India who inaugurated the exhibition said, “The most important thing for craftsmen is marketing. They need to find a market for their products, and exhibitions like these definitely help them sell their products better.”

Held annually, this year Poompuhar officials have set a target of 220 such exhibitions all over India to showcase the products of craftsmen. “We have held exhibitions in Delhi, Kolkata, Ahmedabad, Hyderabad, Vijayawada, Bangalore among other places. The response has been overwhelming,” Poompuhar officials told City Express.

Vijaya appreciated the efforts undertaken by the craftsmen to bring their products to the limelight and added that general exhibitions help craftsmen meet their consumers directly. “Interacting with the consumers helps them figure out what products sell and what don’t. That will help them make saleable products in the future,” she said.

Officials said about 150 craftsmen had participated in the exhibitions all over India and 50 artisans from various states showcased their products on Saturday. A special discount of 10 percent is offered on all items.The exhibition is on till August 31 at Vidhya Kalyana Mandapam, LB Road, Thiruvanmiyur.