Football fanatics the world over are expected to make a rush to their computers or smartphones on Tuesday after it was announced that tickets for for the 2014 World Cup in Brazil will go on sale late today (or Wednesday morning 5:30am, for those in India).
Tickets will start from $90 (INR5,725) for the first-round matches and from $440 (INR28,000) for the final at Maracana Stadium in Rio de Janeiro. The costliest ticket for the final will cost $990 (INR62,985). Tickets can only be purchased online, here.
FIFA is expecting the rush for tickets to be similar to that of the 2006 World Cup, when 3.3 million fans attended the event in Germany. Crowd turnout was lower for the 2010 World Cup in South Africa, where according to FIFA around two million tickets for sold to the general public, although the number of applications during the first ticketing phase was significantly lower.
"It's always difficult to predict," FIFA marketing director Thierry Weil said on Monday. "But I truly believe that it will be more toward to what happened in Germany than in South Africa. We believe there will be a huge demand for this World Cup. But again, we will see after the opening tomorrow."
As per the FIFA website, all applications until October 10, 2013 will enter a random selection draw if there aren't enough tickets available to fulfil all requests. From November 5 to 28, any leftover tickets will be sold on a first-come, first-serve basis. A third phase will open on December 8, immediately after the World Cup draw that determines where and when each country will play, and run until January 30.
Between February 28 and April 1, a second first-come, first-serve round will open. Finally, from April 15 to July 13 there will be one final chance for fans to try online as well as over the counter in host cities in Brazil.
The World Cup begins on July 12, 2014 in Sao Paulo.
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