‘Expired’: Video Showing ‘Maggi Ka Thela’ Raises Concern Among Foodies

Maggi has long been a favourite comfort food for many, often cherished during hostel stays and adventurous trips to mountains. Beyond just being a meal, Maggi has become a sentimental touchstone for countless food lovers. Yet again, a recent online buzz has brought attention to a vendor selling open packets of Maggi, stirring up concerns among consumers.

The viral video captures a street vendor navigating through a lively market with his ‘thela’ (cart). He then weighs portions of Maggi on a scale before packaging them alongside flavoring packets in polythene bags. Not limited to just Maggi, the vendor also offers open packets of pasta.

“Kis Kis Ko Raat Ke 1 Baje wali Maggie Kis Kis Ko Apni College Ki Canteen wali Maggi Kis kis Ko Pahado Wali Maggi Kis kis Ko Yaad Aagayi (Who wants midnight Maggi? Who wants their college canteen’s Maggi? Who wants Maggi from the mountains? Who all remembered?,” the caption shared along with the video read.

Watch the viral video here:

This Instagram post has skyrocketed in popularity, accumulating over 41 million views. It’s not just views that the video captured, but also numerous comments from online users.

Several users raised concerns about the possibility of expired Maggi being sold. “Beware.. expired Maggi,” cautioned a user, while another echoed,” This is expired. Maggi plzz don’t use it.”

Adding a touch of humour, a user quipped, “Dust flavour is free.” Another joked, “With extra dust and pollution.” Many expressed disbelief, with comments like, “Is this for real???”

The online realm often witnesses culinary experimentation, with various twists on Maggi making rounds. Last year, a video shared by popular food blogger Sukrit Jain showcased a woman preparing “Maggi paratha”, which quickly went viral.

The video begins with the woman cooking Maggi in a pan, then transferring it to a bowl and adding coriander leaves, chopped onion, and grated cheese. As she progresses, she rolls out a flat paratha and spreads the Maggi mixture onto it. After placing it on the tawa, she adds ghee before serving.

Accompanying the video was the caption, “Would you dare to try this Maggi paratha??”

https://www.instagram.com/reel/CtitwYkgN2e/?utm_source=ig_web_copy_link

The viral clip sparked a range of reactions from online users. Some dismissed it as “waste out of best,” while others labeled it as “nonsense.” However, amidst the criticism, there were those who believed the combination might actually taste good.