Presenting 'Oh Boy'; the 'feminist' song from 'Kya Kool Hai Hum 3'

Producer Ekta Kapoor had perhaps anticipated how people would react when she decided to give 'Oh Boy' - a song from 'Kya Kool Hai Hum' a 'feminist' touch. Because a film that objectifies women in possibly every frame and has already received flak for its trailer, could only become a talking point because of the irony of the whole situation.

The Bombay Times carried a story on Tuesday morning where it was stated, "Women empowerment is rearing its head and how. Feisty film producer Ekta Kapoor is spearheading this movement. A naughty track from her porn-com 'Kyaa Kool Hain Hum 3', which releases on January 22, is being noticed for its titillating lyrics. The song, featuring Mandana Karimi with Tusshar and Aftab Shivdasani, has the Iranian beauty lip syncing to 'Oh boy you are my soft toy'. But the original lyrics were 'Oh boy I am your soft toy'. When Ekta heard the song, she told music composers Sajid-Wajid that she loved it but felt the need for one change. Instead of the girl taking a weaker position, Ekta suggested that she should get the upper hand. So, the lyrics were changed accordingly; the song was re-recorded and then shot."

The song, in question, was released later in the day. Here is the video:

While it is there for everyone to see and judge how empowering the song is for all women, it was interesting to note how people on Twitter slayed Kapoor.